期刊詳細資料 Journal detailed information | |
作者(Author) | Hsien-Tung Tsai、Heng-Chiang Huang、Ya-Ling Chiu |
篇名(Article title) | Brand Community Participation in Taiwan: Examining the Roles of Individual-, Group-, and Relationship-level Antecedents |
期刊名(Journal name) | Journal of Business Research |
國際期刊(International Journal) | SSCI |
中文摘要(Abstrct) | |
ABSTRCT | |
中文關鍵字(Keyword) | |
KEYWORD | |
卷期(Volume No) | Vol. 65 No. 5 |
頁數(Page number) | pp. 676~684 |
年份(Year) | 2012 |
語言(Language) | 英文 English |