期刊詳細資料 Journal detailed information  
作者(Author)Hsien-Tung Tsai、Heng-Chiang Huang、Ya-Ling Chiu
篇名(Article title)Brand Community Participation in Taiwan: Examining the Roles of Individual-, Group-, and Relationship-level Antecedents
期刊名(Journal name)Journal of Business Research
國際期刊(International Journal)SSCI
中文摘要(Abstrct)
ABSTRCT
中文關鍵字(Keyword)
KEYWORD
卷期(Volume No)Vol. 65 No. 5
頁數(Page number)pp. 676~684
年份(Year)2012
語言(Language)英文 English