| 期刊詳細資料 Journal detailed information |
| 作者(Author) | Tsai-Lien Yeh, Chen, Tser-yieth, and Chia-Kai Li |
| 篇名(Article title) | Strategic alliances and hotel efficiency in Taiwan |
| 期刊名(Journal name) | Int. J. Business Performance Management (ABI) |
| 國際期刊(International Journal) | |
| 中文摘要(Abstrct) | |
| ABSTRCT | We evaluate the resource utilisation efficiency with strategy
alliances by data envelopment analysis to investigate whether we can reinforce
hotel efficiency improvement. The empirical results show that hotels with
international chain strategy alliances enjoy higher resource utilisation
efficiency than independent operated hotels. The hotel with the more
diversification of precompetitive alliances enjoys less resource utilisation
efficiency. Furthermore, the deregulation of tourism in China had no impact on
the results. |
| 中文關鍵字(Keyword) | |
| KEYWORD | strategic alliances; data envelopment analysis; DEA; resource
utilisation efficiency; Taiwan; hotel industry |
| 卷期(Volume No) | Vol. 13 No. 1 |
| 頁數(Page number) | pp. 28~45 |
| 年份(Year) | 2012 |
| 語言(Language) | 英文 English |